The COVID-19 pandemic shook the hotel industry particularly hard, and continues to weigh catastrophically on hotel demand around the world. But judging by what is going on now, the post-COVID-19 landscape may be as good or even better than before the pandemic.

While new hotel supply continued to add to markets around the world, the U.S. may have added the most hotel supply since March. The U.S. saw more hotel room openings than any other country in the world so far during the pandemic, according to STR. More than 55,000 new U.S. hotel rooms opened between the beginning of March and end of September. As entering May, growth began with week-over-week percentage increases varying with an average of about 27% growth per week. Towards the end of June, non-luxury and economy stays had increased more than 650% from April's dire lows.

People now understand that the chance to take their “dream trip” may never come if they do nothing. The most important thing is – even if people are frightened and feel uneasy right now, at the same time, they are eager to travel. They miss this opportunity, spending their whole time at home. And all that will lead to the new generation of travelers who are passionate about traveling more than ever.

Today, we can see hotels evolving while trying to survive in these harsh circumstances, we hold overall positive outlook on the hotel industry. Eventually, the pandemic will end and everything will return to normal.

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